QualBoard® Features 

Find all the tools you need to make your next qual project a success. 

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Flexible Activities Tailored to Your Research  

QualMeeting® Video Interviews  

Easily conduct real-time video focus groups or interviews with respondents anywhere in the world. Invite clients or team members to observe from a virtual back room, and tag and save key insights as video clips during the session. 

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AI Moderation 

Automatically ask follow-up questions, probe for clarity, and keep conversations moving with AI Moderation. This tool allows participants to stay engaged and researchers to stay focused on interpreting insights quickly, not managing and scheduling every interaction. 

Group Discussions   

Create asynchronous discussions with an array of question types that participants answer at their convenience throughout your project. Make it social and allow participants to talk to each other, or keep things private and personalized – the choice is yours. 

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Diaries  

Add depth and nuance to your research with media-rich journal or diary entries. Set up the questions you want to ask once and choose how often participants should answer them over the course of your project.  

Crowd Surveys   

Ask large groups of respondents a quick set of questions in real time. Questions are displayed one at a time to keep participants focused and engaged throughout live events or testing. Have the flexibility to create questions before and during the event.  

Quick Polls   

Quickly gather simple quantitative data within your qualitative project. Quick Polls displays questions in sequential sections that open all at once, and participant answers are not visible to one another.   

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Built-In AI That Always Has Your Back 

Other AI Features   

• Single Video AI Summaries 
• AI Question Summaries
• Concept Extraction  
• Suggested Follow-Ups 
• Smart Replies
• AI Image Tagging
• AI Event Summary Emails  

Enhanced Options to Take You Further

QualTranslate  

Receive automatic translations of your text responses and videos in over 30 languages.

QualLaborate Concept Evaluation 

Test images and elicit graphical qualitative results with our markup tool.  

Streamline your qualitative research process with QualBoard.