{"id":39025,"date":"2021-11-10T15:54:42","date_gmt":"2021-11-10T20:54:42","guid":{"rendered":"https:\/\/1aa340fc3d.nxcli.io\/?p=39025"},"modified":"2023-12-01T14:31:16","modified_gmt":"2023-12-01T19:31:16","slug":"sago-acquires-methodify","status":"publish","type":"post","link":"https:\/\/staging.sago.com\/en\/news-and-media\/news\/sago-acquires-methodify\/","title":{"rendered":"Sago Acquires Methodify & AskingCanadians"},"content":{"rendered":"

[vc_row][vc_column][vc_column_text]We are delighted to announce that we have added Methodify<\/a> by Delvinia, a global automated market research platform, to our growing portfolio of research technology. We have also added online consumer panel, AskingCanadians<\/a> by Delvinia, to our global panel assets.<\/p>\n

Methodify automates the process of gathering and sharing consumer research data \u2013 the time-consuming and expensive parts of the research process. Methodify provides users with the control they seek to streamline their processes for better experiences and outcomes. The announcement of the acquisition coincides with the launch of \u2018Methodify Re-Imagined\u2019.<\/p>\n

Delvinia Executives – Steve Mast, and Raj Manocha continue to lead the Methodify and AskingCanadians businesses and teams from their HQ in Toronto, Canada. They will partner with Schlesinger to continue to provide customers and new users in emerging markets with an award-winning self-service marketplace offering a diverse range of research products.<\/p>\n

Steve Schlesinger<\/a>, Executive Chairman of Sago,\u202fsaid, \u201cThe addition of Methodify and its team\u2019s exceptional talent to [Sago’s] capabilities brings immediate innovative opportunities for our clients. It reinforces our strategy to continue the digital transformation of marketing research and accelerates our vision to become the global leader in research technology (ResTech) and data solutions for smarter insights<\/em>.\u201d<\/p>\n

Adam Froman, CEO of Delvinia, added, \u201cMethodify is one of the\u202ffastest-growing research automation platforms in the industry and AskingCanadians has been the leading data collection business in Canada for over 15 years. We were looking for a partner with the commitment and scale to support our continued growth. Joining\u202f[Sago]\u202fcements\u202fa long-standing relationship and\u202fshared vision\u202fto reimagine the industry<\/em>.\u201d<\/p>\n

This news follows our recent acquisition of SaaS platform Telmy<\/a>. It also builds upon our additions of 20|20 Research and Market Cube in 2020 to create a talent pool and solutions portfolio that secures Sago\u2019s position as a technology-led and future-forward data and research solutions provider.[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

We have added Methodify by Delvinia, a global automated market research platform, to our growing portfolio of research technology. 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