Speaker Details

Charlie Rader

Product Research Manager

Procter & Gamble

Charlie is a 29 year consumer research veteran of P&G R&D where he is a research design consultant for the Baby and Family Care businesses. He has been working in research tech since 2007 having built internal capability in online collaging, text and video analytics. Refining the learning objectives of his teams and connecting them to the best in class agencies and methods with a behavioral lens to drive action on projects is the most rewarding part of his job.

Sessions by me

Respondent Revolution: Addressing the Need for Improved Research Experiences

Respondents are the foundation of all market research. Yet in recent years the focus has been on the latest and greatest technologies while respondent experience has languished. Join our panel of experts from across industries to discuss the biggest challenges in respondent engagement, how they're addressing them, and what they expect of their research partners.

12:15 p.m. – 12: 55 p.m.